Platform 5: This week’s most important social media changes (edition 145)

Platform 5: This week’s most important social media changes (edition 145)

This week’s 5 most important social media changes

What’s changed in the last seven days? What does it mean?

Instagram has been hacked again, Facebook is taking more steps to improve transparency on the platform and LinkedIn is relaunching groups.

Let’s take a look at these changes in more detail.

Instagram has been hacked…again

While Instagram hasn’t officially acknowledged that there was a hack, multiple users found themselves locked out of their accounts this week after hackers we successful in accessing Instagram’s user database.

If you’ve found yourself locked out of your account, follow these steps to regain access.

Facebook added a new authorisation process for page managers

As part of its push towards transparency, users who manage pages with a ‘large US audiences’ will be asked to complete an authorisation process which is supposed to make it harder for people to run pages from fake accounts. Page managers won’t be able to continue publishing until they have completed the authorisation process.

Find out more here.

LinkedIn is relaunching groups

LinkedIn is relaunching groups within its main app after quietly removing its standalone app earlier this year. They will be streamlining the service by cutting out several features that previously existed as part of the app.

Learn more here.

Instagram added private polls to direct messages

Poll stickers on Instagram stories have been hugely successful. Starting this week, users will now be able to send a poll privately in group or individual direct messages. The process is pretty much the same as to how you’d add a sticker to your Instagram Story only if you send the poll to a group, everyone will be able to see how everyone else voted.

Read more here.

Facebook is testing a new way to help users follow breaking news stories

Since the removal of the trending news section, Facebook has been looking for other options to help people follows breaking news stories. One of the ways they’re now trialling is ‘Facebook breaking news tags’, that will appear on posts related to any ‘live’ story. Users will then be able to follow and receive updates about that particular story.

Learn more here.

Follow us on Twitter for news of these social media and content marketing changes as they happen.

Platform 5: This week’s most important social media changes (edition 142)

Platform 5: This week’s most important social media changes (edition 142)

This week’s 5 most important social media changes

What’s changed in the last seven days? What does it mean?

Reactions are coming to Instagram stories, LinkedIn messages are getting an upgrade and Snapchat is cashing out of Snapcash.

Let’s take a look at these changes in more detail.

Twitter introduces new API restrictions

Twitter has announced new restrictions that will affect developers who are wanting to access the platform’s API. Twitter hopes that the new restrictions will help “increase accountability for apps creating and engaging with high volumes of content and accounts on [the platform].”

Learn more here.

Instagram is adding reactions to Stories

Facebook style reactions are coming to Instagram Stories as a new way to engage with posts. This change is not surprising given the increase in the use of reactions on Facebook and the fact that Facebook has announced that they will be introducing reactions to Facebook Stories.

Read more here.

Snapchat is giving up on Snapcash

The peer-to-peer payment feature, Snapcash, was created in partnership with Square and seemed like a good idea at the time. Unfortunately for Snapchat, it because the preferred currency for erotic online content so rather than deal with the PR issues associated with that, Snapchat has decided to discontinue the feature from August 30.

More information here.

LinkedIn messages are getting an upgrade

New updates to LinkedIn’s messaging function aim to improve the functionality and make it a more enjoyable and easier to communicate on the platform. Some of the new features include on the go attachments, group messaging and the ability to use emojis.

Read the full list of new features on LinkedIn’s blog.

Instagram is now telling your friends when you are online

No longer can you be a silent stalker on Instagram. A new feature (similar to the one that already exists on Facebook) is being introduced which will indicate when you’re online and available to chat. The new status dot indicator will appear in the direct inbox and in your friend list when you share a post from your feed.

Find out more here.

Follow us on Twitter for news of these social media and content marketing changes as they happen.

Platform 5: This week’s most important social media changes (edition 109)

Platform 5: This week’s most important social media changes (edition 109)

This week’s 5 most important social media changes

What’s changed in the last seven days? What does it mean?

LinkedIn Career Advice mentoring, Instagram increases mobile browser function, Facebook launches Creator app for video and Trust Indicator for publishers.

Let’s take a look at these changes in more detail.

LinkedIn Career Advice

The professional social network is rolling out LinkedIn Career Advice – its formal mentoring offer which links mentors and mentees with one another. For brands and businesses it’s another opportunity to link your best and brightest with talent out there in the marketplace.

Read more about the LinkedIn feature here.

Facebook’s Creator app

Video broadcasters on Facebook now have a suite of new effects (including intros and outros) available to them thanks to the platform’s Creator app. It’s another big push by Facebook into video as it battles YouTube for views.

Learn more about Facebook’s Creator app and its features for broadcasters here.

Facebook Trust Indicator

Facebook has started rolling out Trust Indicator to publishers, a feature that will allows users to access more information about the publication / content they’re reading, including ownership, fact-checking policy and ethics policy. It’s Facebook’s latest effort to tackle the fake news issue and will roll-out more broadly to publishers in coming months.

Read more here.

Instagram Stories on your browser

To date most Instagram activity has been enabled through the app on your mobile device. With this latest change, the platform allows you to create Stories and save posts you like direct from your mobile browser on Instagram.com. That said, Instagram is yet to enable posting from desktop, but this new feature may have taken us one step closer.

Read more about the Instagram update here.

Messenger increases image resolution

With its latest update, Facebook Messenger now allows image sharing at 4K resoltion – while maintaining the speed of sending and receiving images through chats on the platform. Good news for the 17 billion images that Facebook claims are shared on the platform each month!

Read Facebook’s announcement here.

Follow us on Twitter for news of these social media and content marketing changes as they happen.

Pin It on Pinterest